Exchange set to open 4 a.m. "Black Friday" Published Nov. 18, 2011 By Army & Air Force Exchange Service Public Affairs KEESLER AIR FORCE BASE, Miss. -- Shoppers will get a jump on morning Reveille as the Keesler Exchange's doors open at 4 a.m. the day after Thanksgiving, "Black Friday." "We understand the industry push is to open earlier and earlier with some retailers opening before Thanksgiving even ends, but as a part of the military community, we also understand that time with family, for both customers and associates, is a priority," said Penny Madison, exchange general manager. "While we're opening early Friday, the Exchange's hours will allow shoppers to give thanks with loved ones and still partake in the savings." The Exchange is prepared for customers to start lining up as early as midnight Friday morning. To ensure a fun and safe event, the exchange will hand out numbered tickets to shoppers waiting in line for "door buster" items including laptops, televisions and large appliances. "Customers waiting in line will be asked which item they are there to purchase and will receive a ticket for that item," said Ms. Madison. "In years past, the 'take-a-ticket' program has been extremely helpful in ensuring people get what they came for." For more information on weekend sales and specials, visit www.shopmyexchange.com.